LEARN ABOUT OUR PRODUCTS, STORY, AND CULTURE

THE LUNO LIFESTYLE

Luno is the first-ever brand dedicated to creating a better car-camping experience. We believe that camping should be easy, comfortable, safe, and accessible. With a lineup of durable, easy-to-use outdoor products built around that core concept, we’re creating a movement of like-minded people with a desire to explore new places on their terms.

Press 2018

2018

The year we solved the car-camping problem.

Press 4000

4000+

The number of vehicles our mattress is tailored to fit.

Press BendOR

Bend, OR

The mountains, roads, and trails we call home.

Press OneGoal

One Goal

To create comfort and freedom in the outdoors.

Luno Resources

 
Stories & Interviews

Stories & Interviews

 
Press Releases & Product Imagery

Press Releases & Product Imagery

OUR MISSION

We make outdoor adventures as comfortable and convenient as possible

GIVING BACK

Each year, we commit to donating 3% of profits each year to support environmental and diversity, equity, and inclusivity (DEI) causes.

masked landscape

Promoting Environmental Conservation

Guided by the Yale Center for Biodiversity and Global Change, 1% of Luno profits are invested in our new, corporate-advised Biodiversity Conservation Fund.

Increasing Access to the Outdoors

Each year, we donate 2-4 Luno Grants to a select group of vetted non-profits. We focus on Bend, Oregon non-profits to better engage with our local community, and champion organizations that align with our company values.

In-Kind Donations

We allocate 1% of profits as In-Kind donations to organizations that help create space for members of marginalized communities in the outdoors.

A group of people ride adaptive hand cycles on a paved path surrounded by trees and a grassy area on a sunny day. The cyclists are wearing helmets, and one of them is glancing back and smiling at the camera.

Luno team members taking some adaptive bikes out for a spin with Oregon Adaptive Sports, one of our local non-profit partners.

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Luno team members with OAS Board President, Scott Taylor, at OAS’s biggest fundraiser of the year, Ski For All.

A woman covering her mouth in surprise holds a dog's leash while standing beside a car with its door open. A smiling man wearing a striped sweater and cap holds a packaged item labeled "LUNO" in front of a backdrop with logos. A dog lies on the floor.

CEO, Peter Ducato, presents Luno Air Mattress — Kirby Subaru of Ventura gifted a car to a homeless woman who jumped into action to help a man who got into a car accident.

Being a business that strives for the betterment of people and the planet, our goal is to become a certified B-Corp by 2030.

OUR COMPANY GPS

To be a radically responsible business that keeps the betterment of people and planet as our driving force.

Adventure for Everyone

We empower individuals to confidently experience the beauty of nature from the comfort of their own vehicle.

A group of people silhouetted against a sunset sky stand on a rocky peak with their hands raised in celebration. The sky has soft shades of orange and blue, and the outline of distant mountains is visible below.

Empower Others

We welcome newcomers to the outdoors with easy-to-love products, helpful customer service, and empowering content.

empower other

Experience-based Gear

With a focus on craftsmanship, durability, and functionality, our gear is built for a lifetime of adventure.

View from the back of a vehicle showing a person's legs in a sleeping bag, looking out at a campsite. The campsite includes a van, folding chairs, a table with supplies, and a cooler. The surrounding area has trees and a mountainous landscape.

Act Responsibly & Thoughtfully

We prioritize the health of the environment, plant, and communities – minimizing waste, using sustainable materials, and giving back.

act responsibly and thoughtfully
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